SinoGerman Company Leaders Forum by SinoGermanTrade.com
Keynote Speakers and Gold Members
SinoGermanTrade.com is worldwide the first digital B2B platform for Chinese and German speaking company leaders, integrating online and offline resources, collecting project information, using social medial, big data analytics and personal screening interviews to identify the company leaders and understanding its needs and requirements, in order to play the role of bridge in-between.
Shanghai Oct 18, a brainstorming forum for SinoGerman company leaders was organized by SinoGermanTrade.com, in order to discuss the issues as “How to ensure global success?”, “How to revitalize a plant in China?”, “Who are the World Market Leaders?” which are concerned by SinoGerman company leaders who are facing globalization, digitalization, “industry 4.0” and “Made in China 2025”.
Forum was hosted by the famous German sinologist Prof. Dr. Marcus Hernig in perfect Chinese and Mrs. Lily Lue, General Manager of SML Business Consulting Co. Ltd., in excellent German language.
Michael Adick
In the keynote speech of Mr. Michael Adick, Managing Director of Shanghai Totuba Consulting Company Limited, he addressed the challenges of Strategic Management, explaining why 70% of all strategies fail to meet their objectives, and offered solutions to mid-size companies for ensuring that their strategies will succeed. Mr. Adick explained that a company strategy needs to fit to the company’s organization, not the other way around, and that eight business dimensions (situation, strategy, skills, staff, structure, system, style, goals) need to be well aligned to be successful in the global market.
Dr. Christian Kober
Refer to “How to revitalize a plant in China?”, Dr. Christian Kober (who has 18 years experience in China with companies like BASF, Beckers, Geberit) talked about major considerations when dealing with turnaround situations in China. He stressed that rules and regulations have significantly strenghtened over the last 20 years in China and ignoring these is not an option. Rather implementing these must be an integral part of the process. Another key concern is to get the employee support early on, whether this is in safety, sales or production.
Prof. Dr.-Ing. Savas Tumis
Concerning the World Market Leaders, Prof. Dr. Savas Tumis (who has over 25 years experience as Managing Director of many Hidden Champions worldwide, 4 of them also in China) presented his wide experiences in these companies. Prof. Tumis is the second author of the newest book “Hidden Champions of the 21st Century” with Prof. Dr. Hermann Simon - father of the terminology “Hidden Champions. The major root of Germany’s continuing export excellence is because of the medium-size companies, particularly family-owned firms and focused, that are worldwide leaders in their markets with their specialized products and services.
Xiongfeng Yue, Shandong Lunqu Group
This event was sponsored by Shanghai Totuba Consulting Company Limited, Becker Industrial Coatings (Shanghai) Ltd., Shandong Lunqu Group Co. Ltd. and supported by SinoGermanTrade.com Corp. Ltd.
VIP Guests from NPK Tobacco Machinery, Liaoning Zhongxin Automation Control, Commerzbank AG Shanghai, Heraeus (China) Investment, Zhejiang Heaven-Sent Industrial Investment Management, Shine-IP Innovation & VC Consulting, Miebach (Shanghai) Supply Chain Management, Ivoclar Vivadent (Shanghai) Trading etc. have attended this forum.
At the end of the forum two SinoGerman projects are exclusively presented by Isabel Wiedenroth, founder of SinoGermanTrade.com (who has over 20 years experiences in SinoGerman projects) , one is concerning “New Energy Electric Car” and another one is for Chinese entrepreneurs who intend to invest in real estates in Germany or Austria for establishing branch offices in Europe.
Isabel Wiedenroth, M.A.
Isabel Wiedenroth pointed out: “The international manufacturing structure is being reshaped with the slowdown in Europe and the US. This is an opportunity for China into high-end manufacturing and further expand in the international market. For that reason many Chinese investors and entrepreneurs are looking for global strategic partners, German Hidden Champions are the favorites. Therefore our mission is also to boost mutual interest and win-win cooperation between SinoGerman Company Leaders.”
